Are you a print subscriber? Activate your account. By Garett Sloane - 2 hours 35 min ago By Gillian Follett - 2 hours 35 min ...
Are you a print subscriber? Activate your account. By Garett Sloane - 2 hours 35 min ago By Gillian Follett - 2 hours 35 min ...
In the festival’s glow, print ads prove resilient, delivering impact and reach that digital alone can't replace.
Hindustan Unilever remained the top FMCG advertiser on television, with an 18% share, alongside Reckitt Benckiser ...
The print advertising witnessed a decline of 6% in FMCG ad space during January to June 2024 period compared to Jan-Jun ’23.
Facebook and Instagram—the BJP invested an additional Rs 8.61 lakh and Rs 3.59 crore on Google Ads to enhance its online ...
As the Diwali season of 2024 sweeps across India, the country’s largest newspapers have once again transformed into vibrant canvases of commercial creativity. Full-page advertisements from retail ...
The general entertainment and movie genres dominated the airwaves, collectively capturing 63% of the FMCG ad volume share. In the print medium, FMCG ad space also declined by 6% year-on-year.
As Maharashtra's election race heats up, parties are betting big on digital ads, spending over Rs 6.5 crore in 30 days to sway voters on Google and Meta platforms.
Pinterest's fourth-quarter revenue forecast failed to impress investors looking for a boost from the holiday shopping season, ...
Shares of online ad sellers surged on Wednesday as strong earnings from Google-parent Alphabet, Reddit and Snap signaled ...
The top two channel genres combined, GEC and movies, accounted for 63% of the total ad volumes for the sector during this period. The paper crumbles? Much like television, the print advertising ...