Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

This week is quickly shaping up to be a huge one for Apple fans. On Monday, Apple officially released iOS 18, watchOS 11, and ...

The big day is here. After months of speculation, rumors and counter-rumors, we now know what’s on sale and for how much.

Apple has had a big September, but there’s a lot more coming in October. Here are the product launches coming next month.

Apple products can be expensive, but there's a reason why there are so many die-hard Apple fans. The company designs -- and ...

Apple enthusiasts are eagerly anticipating the company's October event, which promises to showcase an impressive array of new ...

A new report suggests that an all-new Capture Button for iPhone 16 means a remarkable design change to the iPhone’s case.

Samsung is now mocking Apple over a perceived lack of new designs for the iPhone, and doing it with a nod to the famous ...

Apple enthusiasts have reason to be excited as the company prepares to launch a completely redesigned Mac Mini in 2024. This ...

Apple's iPhone 16 "Glowtime" event may be over, but there's still time left in the year for more product launches. Here's ...

Here's what Apple Intelligence is, what tools exist (and when they'll arrive) — and a look at the history of AI at Apple.

Issue: The latest AirPods Pro (and even the $129 AirPods 4) get a more advanced H2 chip, which improves battery life and ANC ...